Blog
Posts 1 to 6 of 6. Subscribe to Blog feed
Did you know you’re the hero of your own story?
Have you ever heard the expression, 'you can’t see the label when you’re wearing the jumper'?Being self-employed has many benefits, but it’s definitely not easy. It can often feel like an ongoing saga of burning the midnight oil, tenacity, risks taken, and rewards reaped. But it’s YOUR business story, and to ordinary mortals it's quite the compelling read! Amidst the whirlwind of running an SME, it's easy to forget to share your accomplishments, but his story not only connects you with your customers, it's what makes you unforgettable.
Read more
Italian Inspiration: A Holiday To Fuel My Writing
It’s the middle of June and my summer holiday to Italy is just around the corner. This year, I’ll be returning to the Amalfi Coast in Italy, somewhere I visited many moons ago and adored. This time, I’m taking my two teenage sons and my partner, and I know they’ll love it too. Read more
Why hire a copywriter?
Have you ever considered hiring a copywriter? You may feel it’s just another expense in uncertain times, but I’m hoping I can change your mind. Just like great design, the perfect property or strong HR, it’s a relatively small investment that will bear fruit and strengthen your business. Read more
10 Tips for Editing Fiction
Recently, I’ve been asked to help edit works of fiction, with some great results, and it’s something I’ve really enjoyed. As a copywriter, I regularly write commercial content, and need to edit and re-edit my work to make sure it’s interesting and engaging to readers – these skills can be transferred to editing fiction too. Read more
5 Ways Blogging Can Benefit Your Small Business
As a small business owner, you may be wondering if blogging is really worth the time and effort. After all, there are so many other tasks to focus on, such as managing employees, promoting your products or services, and handling finances. However, the truth is that regular blogging can have a significant impact on the success of your business. Here's why: Read more